Dark Culture
I worried therapy would take away my creative energy
I need therapy. I have only been listening to dark stuff for a while. But I am worried therapy will...
Tag
format-long-form
BTS
We cut a DJ’s set after 15 minutes
Fifteen minutes into a set, the decision was already made. The DJ was playing YouTube-ripped tracks through a sound system...
BTS
The 10% show rate disaster that changed everything
I gave out 200 guest list tickets. Twenty people showed up. A 10% show rate. Two hundred invitations sent into...
Dark Culture
How the only South Asian promoter in Bushwick techno built differently
Me as the only South Asian guy promoting techno in Bushwick. That sentence appeared in two separate conversations with two...
BTS
The first 15 events bled money
The first SLIST event at 494 Broadway in SoHo drew 60 people with a week of promotion. Total ticket sales:...
BTS
The red pill: why SLIST uses red
Every SLIST flyer, ad, and branded piece of content runs through a red filter. Not because red is a cool...
BTS
Solo operator: why I fired my team and kept the brand
In 2024, I tried building a team. Shared actual ownership. Gave collaborators real stakes in the operation. Every time SLIST...
BTS
Teaching kids to DJ: the tutoring business that trained a promoter
Before SLIST existed, before Mexico City, before the first rave, the business was teaching. Middle school and high school kids,...
BTS
The business partner split
Eight months. That is how long the business partner was involved before he tried to restructure the entire operation around...
Dark Culture
I taught myself everything with ChatGPT and spite
Four hundred and eleven conversations with an AI taught me more about running a business than any degree I almost...