BTS
The WhatsApp architecture behind the brand
Before SMS lists, before email CRM, before any ticketing platform, the entire SLIST operation ran on WhatsApp. The community architecture...
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Guides
WhatsApp community governance
WhatsApp communities were the foundation of everything we built in Mexico City. At peak, we managed a 1,800-person announcement group,...
Guides
Building a rave community from a group chat
SLIST didn’t start as an event brand. It started as a WhatsApp group in Mexico City for sharing rave flyers....
BTS
The 800-person WhatsApp collapse
In September 2023, I deleted the biggest rave WhatsApp group in Mexico City. 800 people. Gone. It had gotten too...