Guides
How to deal with competitors who call the cops
A rival collective called the cops on our free events because we were drawing crowds across the street from their...
Tag
legal
Guides
How to structure a co-promotion deal
Co-promotions are the fastest way to scale an event beyond what your budget and audience can reach alone. They’re also...
Guides
How to survive a police raid
At the 37th event, two hours in, NYPD and FDNY shut it down. Arrested alongside a staff member who was...
Guides
Liquor licensing for event promoters
Selling alcohol at raves without a liquor license is the single biggest legal exposure for event promoters. Every workaround has...
Guides
Payment delays, bank freezes
Payment processing issues will hit you at the worst possible time. Not when business is slow and you can absorb...
BTS
The business partner split
Eight months. That is how long the business partner was involved before he tried to restructure the entire operation around...
BTS
The arrest was the best thing that happened for credibility
In July 2025, I got arrested. The event got raided. The cancel campaigns hit peak velocity simultaneously. By every conventional...
Updates
How we went from underground to legal (and why)
Someone asked me in August: “So just no more DIY raves then?” Yeah. One word. No qualifiers. No “maybe when...
BTS
The arrest paradox: how getting locked up opened every door
I told someone the night it happened: “This is either going to ruin me or 10x the whole brand and...
Values
I got arrested for throwing a rave. Here’s what I learned about policing.
I’m not anti-cop. I need to say that upfront because what follows will sound like it comes from someone who...