Netflix dropped “How to Be a Tyrant” and I watched the whole thing in one sitting. Took notes. Not ironically.
Every episode is basically a masterclass in community management. Control the narrative. Reward loyalty. Make dissent expensive. Create symbols people rally behind. Build infrastructure that makes you indispensable.
I’m not saying I run SLIST like a dictatorship. I’m saying the organizational principles are the same ones that built every successful movement in history, from religions to revolutions to rave brands. Church preachers are just promoting the Bible. I’m promoting the dancefloor.
The Supreme comparison works too. Supreme built a cult following by making exclusivity the product. We build a cult following by making the darkness the product. When you buy merch you’re basically advertising for the brand — paying to promote them. Same energy.
Loved. Hated. Feared. Respected. That’s the emotional space we occupy. If you’re only loved, you’re boring. If you’re only feared, you’re a cop. The combination is the whole thing.