feat(web): flatten frontmatter — drop slug, flat tags/cats, auto-bump updatedDate [skip ci]
diff --git a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md index 0659c5f..42757ad 100644 --- a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md +++ b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md @@ -1,17 +1,16 @@ --- title: "Philly debut: the first event outside NYC" -slug: philly-debut-the-first-event-outside-nyc pubDate: 2026-04-05T20:05:10.000Z updatedDate: 2026-04-05T20:05:10.000Z draft: false excerpt: "SLIST’s first event outside the NYC metro happened in Philadelphia. This was not an experiment in geographic expansion. It was a deliberate stress test of whether the infrastructure that fills … Read more" categories: - - { name: Scene, slug: scene } + - Scene tags: - - { name: community, slug: community } - - { name: format-long-form, slug: format-long-form } - - { name: growth, slug: growth } - - { name: tone-philosophical, slug: tone-philosophical } + - community + - format-long-form + - growth + - tone-philosophical featured: src: https://cdn.slist.net/posts/philly-debut-the-first-event-outside-nyc/cover.png alt: "Red pin on Philadelphia with line from Brooklyn"content: rewrite image URLs from slist.net/wp-content to cdn.slist.net/posts/<slug>/
diff --git a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md index 0d56474..0659c5f 100644 --- a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md +++ b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md @@ -13,7 +13,7 @@ tags: - { name: growth, slug: growth } - { name: tone-philosophical, slug: tone-philosophical } featured: - src: https://slist.net/wp-content/uploads/ai_69d2aa8d452728.38620447.png + src: https://cdn.slist.net/posts/philly-debut-the-first-event-outside-nyc/cover.png alt: "Red pin on Philadelphia with line from Brooklyn" legacy_wp_id: 16108 ---fix(web): point upload URLs at slist.net (cdn.slist.net not wired up yet)
diff --git a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md index 49f129f..0d56474 100644 --- a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md +++ b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md @@ -13,7 +13,7 @@ tags: - { name: growth, slug: growth } - { name: tone-philosophical, slug: tone-philosophical } featured: - src: https://cdn.slist.net/ai_69d2aa8d452728.38620447.png + src: https://slist.net/wp-content/uploads/ai_69d2aa8d452728.38620447.png alt: "Red pin on Philadelphia with line from Brooklyn" legacy_wp_id: 16108 ---feat(web): visually mirror slist.net blog (index + single post)
diff --git a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md index b292f81..49f129f 100644 --- a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md +++ b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md @@ -4,6 +4,17 @@ slug: philly-debut-the-first-event-outside-nyc pubDate: 2026-04-05T20:05:10.000Z updatedDate: 2026-04-05T20:05:10.000Z draft: false +excerpt: "SLIST’s first event outside the NYC metro happened in Philadelphia. This was not an experiment in geographic expansion. It was a deliberate stress test of whether the infrastructure that fills … Read more" +categories: + - { name: Scene, slug: scene } +tags: + - { name: community, slug: community } + - { name: format-long-form, slug: format-long-form } + - { name: growth, slug: growth } + - { name: tone-philosophical, slug: tone-philosophical } +featured: + src: https://cdn.slist.net/ai_69d2aa8d452728.38620447.png + alt: "Red pin on Philadelphia with line from Brooklyn" legacy_wp_id: 16108 --- SLIST’s first event outside the NYC metro happened in Philadelphia. This was not an experiment in geographic expansion. It was a deliberate stress test of whether the infrastructure that fills Brooklyn dancefloors could fill dancefloors in a city where nobody knew us.feat(web): full posts+pages sync, browseable UI, curated pages allowlist
diff --git a/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md new file mode 100644 index 0000000..b292f81 --- /dev/null +++ b/content/posts/2026/philly-debut-the-first-event-outside-nyc/index.md @@ -0,0 +1,29 @@ +--- +title: "Philly debut: the first event outside NYC" +slug: philly-debut-the-first-event-outside-nyc +pubDate: 2026-04-05T20:05:10.000Z +updatedDate: 2026-04-05T20:05:10.000Z +draft: false +legacy_wp_id: 16108 +--- +SLIST’s first event outside the NYC metro happened in Philadelphia. This was not an experiment in geographic expansion. It was a deliberate stress test of whether the infrastructure that fills Brooklyn dancefloors could fill dancefloors in a city where nobody knew us. + +## Why Philly + +Philadelphia has its own underground techno scene, but it is smaller than NYC and less saturated with competing promoters. The overlap between NYC and Philly ravers is significant — Philly kids travel to Brooklyn for events regularly, and we had documented Philly attendees at SLIST events since the early days. Ian Barnes, a Philly-based supporter, was one of the people who helped vet our GoFundMe after the arrest. The community connection predated the business decision. + +The geographic expansion plan was always part of the trajectory: east coast and Canadian DJs first, then west coast, then South America and Europe. Philly was step one. + +## The NJ bridge + +Simultaneously, NJ expansion was moving through a different vector. Three brands operating together — SLIST plus two local NJ partners — testing whether the multi-brand strategy could work without diluting any individual brand. The NJ model let us experiment with different markets under different names while keeping the SLIST brand reserved for events that meet our curation standards. + +The connector for NJ identified a venue and brought the partnerships. This is how expansion works at this stage: not corporate market research, but trusted people who know their local terrain and can vouch for the rooms. + +## What we learned +Diff truncated (36 lines total). View full commit on GitHub →
