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  1. Simon7b403ef

    feat(web): flatten frontmatter — drop slug, flat tags/cats, auto-bump updatedDate [skip ci]

    diff --git a/content/posts/2026/loved-hated-feared-respected/index.md b/content/posts/2026/loved-hated-feared-respected/index.md
    index af5c702..d46cde5 100644
    --- a/content/posts/2026/loved-hated-feared-respected/index.md
    +++ b/content/posts/2026/loved-hated-feared-respected/index.md
    @@ -1,17 +1,16 @@
     ---
     title: "Loved. Hated. Feared. Respected."
    -slug: loved-hated-feared-respected
     pubDate: 2026-04-05T20:05:11.000Z
     updatedDate: 2026-04-05T20:05:11.000Z
     draft: false
     excerpt: "The four axes of personal brand positioning are not a matrix from a business school textbook. They are the four emotional responses a name can produce in a room. Every … Read more"
     categories:
    -  - { name: "Dark Culture", slug: dark-culture }
    +  - Dark Culture
     tags:
    -  - { name: community, slug: community }
    -  - { name: format-long-form, slug: format-long-form }
    -  - { name: identity, slug: identity }
    -  - { name: tone-reflective, slug: tone-reflective }
    +  - community
    +  - format-long-form
    +  - identity
    +  - tone-reflective
     featured:
       src: https://cdn.slist.net/posts/loved-hated-feared-respected/cover.png
       alt: "Four quadrants representing love hate fear respect"
    
  2. Simon8bc867c

    content: rewrite image URLs from slist.net/wp-content to cdn.slist.net/posts/<slug>/

    diff --git a/content/posts/2026/loved-hated-feared-respected/index.md b/content/posts/2026/loved-hated-feared-respected/index.md
    index 7493cd5..af5c702 100644
    --- a/content/posts/2026/loved-hated-feared-respected/index.md
    +++ b/content/posts/2026/loved-hated-feared-respected/index.md
    @@ -13,7 +13,7 @@ tags:
       - { name: identity, slug: identity }
       - { name: tone-reflective, slug: tone-reflective }
     featured:
    -  src: https://slist.net/wp-content/uploads/ai_69d2abde38e9e4.83114744.png
    +  src: https://cdn.slist.net/posts/loved-hated-feared-respected/cover.png
       alt: "Four quadrants representing love hate fear respect"
     legacy_wp_id: 16135
     ---
    
  3. Simon3c1387f

    fix(web): point upload URLs at slist.net (cdn.slist.net not wired up yet)

    diff --git a/content/posts/2026/loved-hated-feared-respected/index.md b/content/posts/2026/loved-hated-feared-respected/index.md
    index c020190..7493cd5 100644
    --- a/content/posts/2026/loved-hated-feared-respected/index.md
    +++ b/content/posts/2026/loved-hated-feared-respected/index.md
    @@ -13,7 +13,7 @@ tags:
       - { name: identity, slug: identity }
       - { name: tone-reflective, slug: tone-reflective }
     featured:
    -  src: https://cdn.slist.net/ai_69d2abde38e9e4.83114744.png
    +  src: https://slist.net/wp-content/uploads/ai_69d2abde38e9e4.83114744.png
       alt: "Four quadrants representing love hate fear respect"
     legacy_wp_id: 16135
     ---
    
  4. Simon5add954

    feat(web): visually mirror slist.net blog (index + single post)

    diff --git a/content/posts/2026/loved-hated-feared-respected/index.md b/content/posts/2026/loved-hated-feared-respected/index.md
    index 2e1d4ee..c020190 100644
    --- a/content/posts/2026/loved-hated-feared-respected/index.md
    +++ b/content/posts/2026/loved-hated-feared-respected/index.md
    @@ -4,6 +4,17 @@ slug: loved-hated-feared-respected
     pubDate: 2026-04-05T20:05:11.000Z
     updatedDate: 2026-04-05T20:05:11.000Z
     draft: false
    +excerpt: "The four axes of personal brand positioning are not a matrix from a business school textbook. They are the four emotional responses a name can produce in a room. Every … Read more"
    +categories:
    +  - { name: "Dark Culture", slug: dark-culture }
    +tags:
    +  - { name: community, slug: community }
    +  - { name: format-long-form, slug: format-long-form }
    +  - { name: identity, slug: identity }
    +  - { name: tone-reflective, slug: tone-reflective }
    +featured:
    +  src: https://cdn.slist.net/ai_69d2abde38e9e4.83114744.png
    +  alt: "Four quadrants representing love hate fear respect"
     legacy_wp_id: 16135
     ---
     The four axes of personal brand positioning are not a matrix from a business school textbook. They are the four emotional responses a name can produce in a room. Every operator, every promoter, every public figure lands somewhere on each axis. Most people aim for loved and respected while avoiding hated and feared. The interesting position is holding all four simultaneously.
    
  5. Simon30e0ee3

    feat(web): full posts+pages sync, browseable UI, curated pages allowlist

    diff --git a/content/posts/2026/loved-hated-feared-respected/index.md b/content/posts/2026/loved-hated-feared-respected/index.md
    new file mode 100644
    index 0000000..2e1d4ee
    --- /dev/null
    +++ b/content/posts/2026/loved-hated-feared-respected/index.md
    @@ -0,0 +1,37 @@
    +---
    +title: "Loved. Hated. Feared. Respected."
    +slug: loved-hated-feared-respected
    +pubDate: 2026-04-05T20:05:11.000Z
    +updatedDate: 2026-04-05T20:05:11.000Z
    +draft: false
    +legacy_wp_id: 16135
    +---
    +The four axes of personal brand positioning are not a matrix from a business school textbook. They are the four emotional responses a name can produce in a room. Every operator, every promoter, every public figure lands somewhere on each axis. Most people aim for loved and respected while avoiding hated and feared. The interesting position is holding all four simultaneously.
    +
    +## Loved
    +
    +The community that defends the project before any commercial element exists. The DJs who play for cost because they believe in the curation. The ravers who drive 90 minutes because nowhere else sounds like this. The mentees who received free advice and stayed in the ecosystem. Love in the scene is not affection. It is loyalty earned through consistent delivery of something that cannot be found elsewhere.
    +
    +The community is the headliner. More energy goes into curating the dancefloor than the bookings. The focus is almost entirely on building up local DJs before thinking about headliners. The people who stayed through the drama, the financial struggles, the cancel wars — they stayed because the project gave them something real. That is love in the only form that matters operationally: retention.
    +
    +## Hated
    +
    +The most toxic rave brand in NYC after maybe one or two others. That reputation is not accidental. It was engineered. Started a group chat asking how to make it the most toxic chat just to cause buzz. The toxicity is positioned as honesty in opposition to performative progressivism.
    +
    +The hatred serves a filtration function. The people who hate the project are precisely the people whose absence improves the room. Driving away overtly sensitive people is not the worst consequence. They are usually the ones to stir up the most trouble. The hatred is not a side effect of the brand. It is a feature of the curation.
    +
    +## Feared
    +

    Diff truncated (44 lines total). View full commit on GitHub →

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