feat(web): flatten frontmatter — drop slug, flat tags/cats, auto-bump updatedDate [skip ci]
diff --git a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md index 9189302..429ac91 100644 --- a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md +++ b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md @@ -1,16 +1,15 @@ --- title: "How we book DJs (and why most promoters get it wrong)" -slug: how-we-book-djs-and-why-most-promoters-get-it-wrong pubDate: 2026-04-05T20:04:45.000Z updatedDate: 2026-04-05T20:04:45.000Z draft: false excerpt: "Most promoters book DJs by scrolling Instagram, checking follower counts, and offering whoever has the biggest number a flat fee they cannot afford. We do none of that. The SLIST … Read more" categories: - - { name: BTS, slug: bts } + - BTS tags: - - { name: format-case-study, slug: format-case-study } - - { name: music, slug: music } - - { name: tone-philosophical, slug: tone-philosophical } + - format-case-study + - music + - tone-philosophical featured: src: https://cdn.slist.net/posts/how-we-book-djs-and-why-most-promoters-get-it-wrong/cover.png alt: "Dark editorial scene of DJ booking with vinyl records and moody lighting"content: rewrite image URLs from slist.net/wp-content to cdn.slist.net/posts/<slug>/
diff --git a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md index 597f880..9189302 100644 --- a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md +++ b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md @@ -12,7 +12,7 @@ tags: - { name: music, slug: music } - { name: tone-philosophical, slug: tone-philosophical } featured: - src: https://slist.net/wp-content/uploads/ai_69d2a50d027219.03911349.png + src: https://cdn.slist.net/posts/how-we-book-djs-and-why-most-promoters-get-it-wrong/cover.png alt: "Dark editorial scene of DJ booking with vinyl records and moody lighting" legacy_wp_id: 16059 ---fix(web): point upload URLs at slist.net (cdn.slist.net not wired up yet)
diff --git a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md index 7955048..597f880 100644 --- a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md +++ b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md @@ -12,7 +12,7 @@ tags: - { name: music, slug: music } - { name: tone-philosophical, slug: tone-philosophical } featured: - src: https://cdn.slist.net/ai_69d2a50d027219.03911349.png + src: https://slist.net/wp-content/uploads/ai_69d2a50d027219.03911349.png alt: "Dark editorial scene of DJ booking with vinyl records and moody lighting" legacy_wp_id: 16059 ---feat(web): visually mirror slist.net blog (index + single post)
diff --git a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md index 9b75bc0..7955048 100644 --- a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md +++ b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md @@ -4,6 +4,16 @@ slug: how-we-book-djs-and-why-most-promoters-get-it-wrong pubDate: 2026-04-05T20:04:45.000Z updatedDate: 2026-04-05T20:04:45.000Z draft: false +excerpt: "Most promoters book DJs by scrolling Instagram, checking follower counts, and offering whoever has the biggest number a flat fee they cannot afford. We do none of that. The SLIST … Read more" +categories: + - { name: BTS, slug: bts } +tags: + - { name: format-case-study, slug: format-case-study } + - { name: music, slug: music } + - { name: tone-philosophical, slug: tone-philosophical } +featured: + src: https://cdn.slist.net/ai_69d2a50d027219.03911349.png + alt: "Dark editorial scene of DJ booking with vinyl records and moody lighting" legacy_wp_id: 16059 --- Most promoters book DJs by scrolling Instagram, checking follower counts, and offering whoever has the biggest number a flat fee they cannot afford. We do none of that. The SLIST booking model was built from the ground up around a different set of priorities, and it is why our lineups sound the way they do.feat(web): full posts+pages sync, browseable UI, curated pages allowlist
diff --git a/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md new file mode 100644 index 0000000..9b75bc0 --- /dev/null +++ b/content/posts/2026/how-we-book-djs-and-why-most-promoters-get-it-wrong/index.md @@ -0,0 +1,37 @@ +--- +title: "How we book DJs (and why most promoters get it wrong)" +slug: how-we-book-djs-and-why-most-promoters-get-it-wrong +pubDate: 2026-04-05T20:04:45.000Z +updatedDate: 2026-04-05T20:04:45.000Z +draft: false +legacy_wp_id: 16059 +--- +Most promoters book DJs by scrolling Instagram, checking follower counts, and offering whoever has the biggest number a flat fee they cannot afford. We do none of that. The SLIST booking model was built from the ground up around a different set of priorities, and it is why our lineups sound the way they do. + +## The booking criteria + +We do not take into account follower counts, appearance, sexuality, gender, race, or class for bookings. We value curation and taste above all else, at all costs. The only question that matters: does this person have something dark and genuine to say on the decks? + +The evaluation breaks down to roughly 40% data (past set recordings, track selection, mixing quality), 40% scene fit (do they align with the sonic identity we are building), and 20% gut feeling. That last 20% is where taste lives, and it is non-negotiable. + +## The headliner restraint + +We did not book a single headliner for the first year. That was deliberate. When you start with headliners, people keep expecting bigger names. The moment you take a break from them, the audience thinks your brand is going downhill. Strategic restraint: locals only in year one, headliners introduced in year two once the brand had its own gravity. + +By mid-2025, our headliner ceiling was roughly $1,700 per booking. That is the upper bound of what makes sense at our current scale. We would rather run ten events with strong local lineups than blow the budget on one marquee name and have nothing left for the rest of the quarter. + +## Where most promoters get it wrong +Diff truncated (44 lines total). View full commit on GitHub →
