feat(web): flatten frontmatter — drop slug, flat tags/cats, auto-bump updatedDate [skip ci]
diff --git a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md index 903b5ea..bfdacf4 100644 --- a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md +++ b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md @@ -1,17 +1,16 @@ --- title: "How to throw your first underground event with zero budget" -slug: how-to-throw-your-first-underground-event-with-zero-budget pubDate: 2026-04-05T20:04:43.000Z updatedDate: 2026-04-05T20:04:43.000Z draft: false excerpt: "In March 2024, we threw our third event in a SoHo loft with $2,500 total — most of it borrowed, some of it on credit. No headliners. No budget for … Read more" categories: - - { name: Guides, slug: guides } + - Guides tags: - - { name: community, slug: community } - - { name: format-how-to, slug: format-how-to } - - { name: growth, slug: growth } - - { name: tone-instructional, slug: tone-instructional } + - community + - format-how-to + - growth + - tone-instructional featured: src: https://cdn.slist.net/posts/how-to-throw-your-first-underground-event-with-zero-budget/cover.png alt: "Abstract dark composition of empty warehouse space"content: rewrite image URLs from slist.net/wp-content to cdn.slist.net/posts/<slug>/
diff --git a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md index deecb3f..903b5ea 100644 --- a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md +++ b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md @@ -13,7 +13,7 @@ tags: - { name: growth, slug: growth } - { name: tone-instructional, slug: tone-instructional } featured: - src: https://slist.net/wp-content/uploads/ai_69d2a46e27f771.88903877.png + src: https://cdn.slist.net/posts/how-to-throw-your-first-underground-event-with-zero-budget/cover.png alt: "Abstract dark composition of empty warehouse space" legacy_wp_id: 15954 ---fix(web): point upload URLs at slist.net (cdn.slist.net not wired up yet)
diff --git a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md index 6b6a291..deecb3f 100644 --- a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md +++ b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md @@ -13,7 +13,7 @@ tags: - { name: growth, slug: growth } - { name: tone-instructional, slug: tone-instructional } featured: - src: https://cdn.slist.net/ai_69d2a46e27f771.88903877.png + src: https://slist.net/wp-content/uploads/ai_69d2a46e27f771.88903877.png alt: "Abstract dark composition of empty warehouse space" legacy_wp_id: 15954 ---feat(web): visually mirror slist.net blog (index + single post)
diff --git a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md index 6c7d53f..6b6a291 100644 --- a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md +++ b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md @@ -4,6 +4,17 @@ slug: how-to-throw-your-first-underground-event-with-zero-budget pubDate: 2026-04-05T20:04:43.000Z updatedDate: 2026-04-05T20:04:43.000Z draft: false +excerpt: "In March 2024, we threw our third event in a SoHo loft with $2,500 total — most of it borrowed, some of it on credit. No headliners. No budget for … Read more" +categories: + - { name: Guides, slug: guides } +tags: + - { name: community, slug: community } + - { name: format-how-to, slug: format-how-to } + - { name: growth, slug: growth } + - { name: tone-instructional, slug: tone-instructional } +featured: + src: https://cdn.slist.net/ai_69d2a46e27f771.88903877.png + alt: "Abstract dark composition of empty warehouse space" legacy_wp_id: 15954 --- In March 2024, we threw our third event in a SoHo loft with $2,500 total — most of it borrowed, some of it on credit. No headliners. No budget for ads. No venue residency. No reputation. The party pulled 180 to 250 people and covered its costs through a 10% bar split and $100 minimum per DJ.feat(web): full posts+pages sync, browseable UI, curated pages allowlist
diff --git a/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md new file mode 100644 index 0000000..6c7d53f --- /dev/null +++ b/content/posts/2026/how-to-throw-your-first-underground-event-with-zero-budget/index.md @@ -0,0 +1,73 @@ +--- +title: "How to throw your first underground event with zero budget" +slug: how-to-throw-your-first-underground-event-with-zero-budget +pubDate: 2026-04-05T20:04:43.000Z +updatedDate: 2026-04-05T20:04:43.000Z +draft: false +legacy_wp_id: 15954 +--- +In March 2024, we threw our third event in a SoHo loft with $2,500 total — most of it borrowed, some of it on credit. No headliners. No budget for ads. No venue residency. No reputation. The party pulled 180 to 250 people and covered its costs through a 10% bar split and $100 minimum per DJ. + +Six months later, we had packed half of Silo Brooklyn on a Thursday night with zero ad spend. The owner called it the most successful Thursday in his venue’s history. + +Here’s the playbook for going from nothing to something real. + +## Start with a free venue + +Your first venue should cost you nothing. This is not aspirational — it’s practical. Venues exist that will waive rent if you bring the crowd. + +The deal structure that works at zero budget: venue handles the bar and keeps bar revenue. You handle the door and keep ticket sales. No rental fee. No bar minimum. The venue’s risk is zero because an empty room costs them nothing, and a packed room means bar sales they wouldn’t otherwise have. + +We found venues like this by pitching the math: 200 people at $25 average bar spend is $5,000 in revenue the venue wasn’t getting on a dead Thursday. The door revenue pays your DJs and marketing. Nobody loses. + +Thursday nights are your entry point. Nobody wants them. Which is exactly why you can get them for free. +Diff truncated (80 lines total). View full commit on GitHub →