feat(web): flatten frontmatter — drop slug, flat tags/cats, auto-bump updatedDate [skip ci]
diff --git a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md index ae4c473..04ee730 100644 --- a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md +++ b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md @@ -1,18 +1,17 @@ --- title: "From CDMX to NYC: how a rave brand crossed borders" -slug: from-cdmx-to-nyc-how-a-rave-brand-crossed-borders pubDate: 2026-04-05T20:05:10.000Z updatedDate: 2026-04-05T20:05:10.000Z draft: false excerpt: "SLIST was born in Mexico City in June 2021. A native New Yorker on a solo backpacking trip started an anonymous blog listing and reviewing the darkest raves in CDMX. … Read more" categories: - - { name: Scene, slug: scene } + - Scene tags: - - { name: cdmx, slug: cdmx } - - { name: community, slug: community } - - { name: format-case-study, slug: format-case-study } - - { name: nyc, slug: nyc } - - { name: tone-reflective, slug: tone-reflective } + - cdmx + - community + - format-case-study + - nyc + - tone-reflective featured: src: https://cdn.slist.net/posts/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/cover.png alt: "Glowing line connecting CDMX to NYC on dark map"content: rewrite image URLs from slist.net/wp-content to cdn.slist.net/posts/<slug>/
diff --git a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md index eb1bf6d..ae4c473 100644 --- a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md +++ b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md @@ -14,7 +14,7 @@ tags: - { name: nyc, slug: nyc } - { name: tone-reflective, slug: tone-reflective } featured: - src: https://slist.net/wp-content/uploads/ai_69d2aa3c61abb1.39880473.png + src: https://cdn.slist.net/posts/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/cover.png alt: "Glowing line connecting CDMX to NYC on dark map" legacy_wp_id: 15987 ---fix(web): point upload URLs at slist.net (cdn.slist.net not wired up yet)
diff --git a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md index 593a03e..eb1bf6d 100644 --- a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md +++ b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md @@ -14,7 +14,7 @@ tags: - { name: nyc, slug: nyc } - { name: tone-reflective, slug: tone-reflective } featured: - src: https://cdn.slist.net/ai_69d2aa3c61abb1.39880473.png + src: https://slist.net/wp-content/uploads/ai_69d2aa3c61abb1.39880473.png alt: "Glowing line connecting CDMX to NYC on dark map" legacy_wp_id: 15987 ---feat(web): visually mirror slist.net blog (index + single post)
diff --git a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md index c065ace..593a03e 100644 --- a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md +++ b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md @@ -4,6 +4,18 @@ slug: from-cdmx-to-nyc-how-a-rave-brand-crossed-borders pubDate: 2026-04-05T20:05:10.000Z updatedDate: 2026-04-05T20:05:10.000Z draft: false +excerpt: "SLIST was born in Mexico City in June 2021. A native New Yorker on a solo backpacking trip started an anonymous blog listing and reviewing the darkest raves in CDMX. … Read more" +categories: + - { name: Scene, slug: scene } +tags: + - { name: cdmx, slug: cdmx } + - { name: community, slug: community } + - { name: format-case-study, slug: format-case-study } + - { name: nyc, slug: nyc } + - { name: tone-reflective, slug: tone-reflective } +featured: + src: https://cdn.slist.net/ai_69d2aa3c61abb1.39880473.png + alt: "Glowing line connecting CDMX to NYC on dark map" legacy_wp_id: 15987 --- SLIST was born in Mexico City in June 2021. A native New Yorker on a solo backpacking trip started an anonymous blog listing and reviewing the darkest raves in CDMX. The concept was simple: where is the S-tier dark shit?feat(web): full posts+pages sync, browseable UI, curated pages allowlist
diff --git a/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md new file mode 100644 index 0000000..c065ace --- /dev/null +++ b/content/posts/2026/from-cdmx-to-nyc-how-a-rave-brand-crossed-borders/index.md @@ -0,0 +1,31 @@ +--- +title: "From CDMX to NYC: how a rave brand crossed borders" +slug: from-cdmx-to-nyc-how-a-rave-brand-crossed-borders +pubDate: 2026-04-05T20:05:10.000Z +updatedDate: 2026-04-05T20:05:10.000Z +draft: false +legacy_wp_id: 15987 +--- +SLIST was born in Mexico City in June 2021. A native New Yorker on a solo backpacking trip started an anonymous blog listing and reviewing the darkest raves in CDMX. The concept was simple: where is the S-tier dark shit? + +## The CDMX chapter + +The origin was pure introversion workaround. A DJ friend told me my Spanish was terrible and I needed to bring tourists to parties if I wanted to play. I was not social enough to do that in person, so I started the account. Instagram opened doors that being social in person never could. + +Started by sharing every single flyer to grow followers, then pivoted to curated recommendations after a community poll. The curation made cortesias — guest list spots — easier to get from promoters. Built a private account as a digital guest list where members got followed by the account. Quality-controlled personally. Target: fashion-forward dark culture people, wholesome dark DJs, scene organizers, regular faces. + +The CDMX account was growing by 100 followers a day at its peak. The brand existed for three years before the first event. Most of SLIST’s early existence was community-building without events. The flyer-sharing, the guest list exchanges, the WhatsApp group with 600 members — all of it was infrastructure built before a single ticket was ever sold. + +## The crossing + +Returned to NYC in early 2023. Started a local chapter. The brand had baggage from CDMX drama — death threats from xenophobes who did not like a foreigner running guest lists, cancel campaigns, a forced de-anonymization when someone tried to get me cancelled over old shitpost stories. All of that became an asset in New York. Controversy attracted attention. Old head promoters who were disgruntled with scene politics started reaching out. + +First NYC event had 60 people with one week of promotion. By the third event, attendance was 180. The data-driven scaling approach was present from the first events — collect data at the door, track conversion, project the next one higher. +Diff truncated (38 lines total). View full commit on GitHub →
